Stellantis Innovates with “Virtual Cockpit”
Stellantis, in collaboration with Amazon’s computing power and BlackBerry’s technology, has introduced a game-changing “virtual cockpit.” This breakthrough enables the rapid design and testing of new car controls and systems in a fraction of the time it used to take.
By harnessing this innovative system now generate highly realistic virtual versions of car controls and systems. These virtual models behave just like their real counterparts, eliminating the need for extensive software changes. What used to be months-long development processes can now be achieved within a mere 24-hour period in certain cases, marking a significant acceleration in their development cycles.
Impactful Partnership: Amazon Web Services and Stellantis
In 2022, Stellantis forged a partnership with Amazon Web Services, a move pivotal in crafting software-based car products and facilitating regular over-the-air updates. This strategic collaboration responds to the growing pressure faced by traditional automakers, especially from agile Chinese electric vehicle manufacturers excelling in rapid model creation and advanced in-vehicle software, effectively transforming cars into smart, mobile hubs.
Leveraging BlackBerry’s tools, Stellantis ensures a near-seamless experience across their virtual platform, whether running systems in the cloud or on actual hardware. BlackBerry’s shift from hardware to enterprise software and cybersecurity has been instrumental in enabling this partnership and its innovative developments in the automotive industry.
Moreover, Stellantis anticipates quicker customer feedback on specific brands and vehicles, allowing for real-time adjustments to optimize the driving experience. This technological leap underscores their commitment to aligning with customer preferences in an evolving automotive landscape while swiftly adapting to meet their needs.
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